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Our Vision

To have a young, on trend yarn store for the greater Rochester area. We want you to feel comfortable in our store regardless of your skill level, preferred craft, age, gender, or any other factor. We want you to feel at home in The Black Purl. Bring your knitting, grab a coffee from next door, and share your projects with each other.

Our Story

I learned to knit when I was 4 from my grandmother. Of course, at 4 years old, I didn't know well enough to appreciate the craft or to care enough to put a ton of effort into it. Now, in my thirties, I find myself knitting almost every day. Yarn has become my passion and my favorite hobby.

My grandmother owned her own business in the fabric industry, my mom owned her own interior decorating business, and now it's my turn. I'm continuing on my family's legacy with The Black Purl.